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H&M Curvy Collection: H&M +

I am so excited for this venture. Though, H&M has dabbled in plus size before (it used to be called “Big is Beautiful”), they are rebranding  and have officially renamed this line H&M +

The collection will be available in some Europe and some U.S Flagship stores. H&M should be giving this a big advertising push, as it’s launching (or probably launched) this year and will do really well. There aren’t a lot of affordable and stylish plus-size brands out there.

Anyway, you know I look out for my curvies. Will keep you posted as I learn more. Enjoy….xx

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19 comments
Roberta Haynes
Roberta Haynes

I posted a comment but removed it when I saw Binta's post! Sucks big time! :-(

Binta Shauna Francis
Binta Shauna Francis

They are in stores now, but just like in the past the clothes are frumpy and very plain. Nothing like for.what they have for the regular sizes. Just went last week ans was disappointed.

Sandrea Cooper
Sandrea Cooper

I love you Girl StylePantry.com. You keep us up on our clothing game. As a curvy I love fashion, but not all curvy designers make clothing to flatter our curves. I am on wheels waiting for the H & M + to drop.

StylePantry
StylePantry

Oh, Nomonde Okeke if only it was that easy :) Amen, though. Appreciate the positive reinforcement :)

Nomonde Okeke
Nomonde Okeke

Folake come to Johannesburg and open a boutique or something u will be a rich woman I tell u

Kasandra David
Kasandra David

Thank Goodnes... I get depressed shopping in H&M not everyone is a size 6!

Shanita Thompson Mills
Shanita Thompson Mills

We have a few in Dallas now. One at Northpark, Town East and opening soon at the Galleria ;)

Asia Gallman
Asia Gallman

They had plus size before, but they only carried at the 34th st location in NYC. Also, the styles they had were very old and frumpy looking. I know this time they will do a better job.

Melissa Williams
Melissa Williams

This is so over due...so excited they are carrying size fabulous

Zenzele Tanya Bell
Zenzele Tanya Bell

Great, now to design clothing for women of small size, with nice curves. A lot of us slim gals are blessed, as well!

Ebony Williams
Ebony Williams

whoo,thank you folake for that information! best news i heard all morning in the fashion world. i miss h & m,i loved shopping in Germany. I think New Orleans could use one,or Dallas,Texas. Its worth the drive,to me.

Liz Da
Liz Da

fabulous comes in all sizes!

StylePantry
StylePantry

The e-commerce shop is launching this fall Ebony Williams. I'm excited too :)

Ebony Williams
Ebony Williams

i think its good for h&m to branch out. i wish theyd hurry up already so we can shop online here in the us!

G Joseph
G Joseph

Thanks for the heads up!  This is such a relief for me ... I am 5'11 1/2 and I weigh a little over 200 and I have major issues fitting most of the stuff at H&M. LOL.  If it does fit its usually too short, lol.Hope this works out for those of us with a little more meat on our bones! LOL. Now just to get them to start making shoes in size 11! Ha ha ha