The 500 by Gucci was unvieled by Gucci and Fiat at the Geneva International Motor Show. The special edition vehicle was personalized by Gucci Creative Director, Frida Giannini, in partnership with the Centro Stile Fiat. The vehicle is available in black and white. A website for the vehicle can be found at 500bygucci.com.
In the 50s the Fiat 500 created a style revolution when it first hit the road and … traveling in style has also always been at the heart of Gucci. -Frida Giannini