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Style Interview: Beth of B. Jones Style

Beth of B. Jones Style is another one of my favorites. I love anyone that wears colors, and wears it well. She combines unlikely prints, patterns and hues. I can’t get enough of her style. Beth also shows videos of DIY hair tutorials on blog. She truly knows her stuff. Get to know her..

Can you tell us a little about you? Married? Age?

I live in Orange County, CA. I have been married for five years and just turned the big 3-0.

Where are you from?

I am from an island in South Carolina called Hilton Head Island.

How did you get started in the industry?

I started a blog called The Vintage Society in January 2007, and from there ended up with a sponsorship with Quiksilver Women. I went on to become their online fashion editor and then closed down The Vintage Society blog and re-branded myself with my new company B. Jones Style which encompasses styling, fashion writing and blogging for B. Jones Style.

Why fashion?

I have always been a creative person and it came out in many ways growing up: through the theater, art and fashion. I would sketch outfits, style little photo shoots with friends and re-create myself with the latest trends. When I moved out to California I saw that it could really be a career and began exploring what that would look like and how I could get there.

What is your vision as a wardrobe stylist?

I tell my clients, I am not a wardrobe consultant.. I am not there to tell them to throw things away or what their colors are or the right cuts for their body type. I act as a stylist.. helping them with their STYLE. Finding a new vision for them and really helping  them to create something individual about the way they dress. I want them to feel like their own style icon.

Whom/What Magazines have you worked for?

I have mainly been working for Quiksilver Women.

I have collaborated with Riviera Magazine, PacSun, and Boutiques.com.

How does your work set you apart?

I don’t know if I am set apart. I just try to be true to myself and what I love. I work really hard to research, learn and be inspired constantly. If I am styling, writing or dressing myself.. I always try to keep “myself” in the mix.

What inspires your unique and effortless style?

I am inspired by numerous things. I love wearing vintage pieces and often that can inspire my style. If I just purchased a new vintage coat, I will create a look around that. I love looking to fashion editorials, old movies, characters from books, or specific eras for inspiration. Of course, being online I constantly see inspiration in blogs.

How would you describe your personal style?

In three words: Dramatic, Vintage-Inspired and Eclectic.

How do people respond to your style?

I live in an era where people often have a certain type of style, so I definitely look different than the majority. Often people are really sweet and complimentative. I like being different, but I am so energized when I visit New York, London or Paris and see inspiration around every corner.

What are you into this season?

Fur, Leopard Print, 50’s inspired, Layered Looks

What is a typical day for you?

It is different everyday. I always start with coffee and catching up on emails.. but then it can be a client appointment, styling a shoot, previewing a collection, working on the blog or creating a hair tutorial for B. Jones Style.

Fashion is?

So much fun.. energizing and constantly inspiring me!

Any advice for your followers/fans who would like to start a career in Fashion/wardrobe styling?

Work hard. Go after what you want and be willing to learn as much as you can. Be humble!!!

How can people reach you for your services?

They can email me at beth@bjonesstyle.com



  1. Justyna November 24, 2010 Reply

    she’s such a delight! lovely interview, sp!

  2. strongmann May 17, 2014 Reply

    I do agree

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