Beyonce’s alter ego, Sasha Fierce, is now a fashion line at the “House of Dereon” for back-to-school selling. It is a full line of junior apparel label which includes, sportswear, outerwear, footwear, handbags, eyewear, lingerie and jewelry. Supposedly department stores like Macy’s and Dillard’s have picked up the line. According to Tina Knowles, the collection is edgier and trendier and reflect Sasha Fierce’s daring and outgoing attitude. You can expect to see metals mixed with chains, heavily studded shoes, oversize sunglasses – items reminiscent of Beyonce’s current tour. If we remember correctly, these also include, leggings, ripped pieces, destructed jeans, mesh, lace…uhm, pieces not exactly appropriate for a junior apparel line. Here are a few pics to enjoy!
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Polka Dot Oversize Sweater + Maxi Pencil Skirt
Posted on Feb 8, 2012
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SP Inspiration: Nail Colors
Posted on Feb 8, 2012
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Aztec Print Tunic + Gold Pants
Posted on Feb 7, 2012
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Paul & Joe Spring 2012 Campaign
Posted on Feb 7, 2012
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Book Sculptures
Posted on Feb 7, 2012
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White DB Blazer + Tiered maxi dress
Posted on Feb 6, 2012
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Elihav Sasson Couture Bridal 2012 Collection
Posted on Feb 6, 2012
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White Polka Dot Blouse + Green Denim Pants
Posted on Feb 3, 2012
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Win $250 – Amex Biggest Online Shopping Mistake Contest
Posted on Oct 10, 2011
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Giveaway From Style Pantry Closet
Posted on Jul 24, 2011
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Romwe Valentine Giveaway
Posted on Jan 30, 2012
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GIVEAWAY: Romwe Freebies
Posted on Jan 3, 2012
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DVF Wrap Maxi Dress + Vintage Chanel 2.55 Bag
Posted on Nov 14, 2011
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Win $250 – Amex Holiday Shopping Challenge
Posted on Nov 22, 2011
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GIVEAWAY: Melody Ehsani Jewelry Pieces
Posted on Dec 4, 2011
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WIN $500 Pre-Paid Amex Gift Card
Posted on Dec 8, 2010
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Till Death Do Us Part
Posted on Mar 9, 2011
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High-Waist Jeans & Fro
Posted on Aug 26, 2010
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Jesus Loves Me
Posted on Jul 28, 2009
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Liya Kebede’s Sweet Deal With J.Crew
Posted on May 8, 2009
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June Ambrose Turban Collection
Posted on Apr 20, 2011
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Vintage Blazer + Kimono Shirt + Pleated Maxi Skirt
Posted on Jun 14, 2011
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Alchimie Bags by Genny Novoso
Posted on Nov 18, 2010
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Free People January 2012 Catalog
Posted on Jan 18, 2012


